United Way Of Winnipeg

WellFunded is working with organizations like United Way Winnipeg to build the largest common grant application platform - eliminating redundancy, increasing equity, and unlocking more funding for charities like yours.

$500M+

Representing $500M+ in donor assets dedicated to impact.

Unclaimed on WellFunded

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About United Way Of Winnipeg

Overview

United Way Winnipeg is a volunteer-led organization that brings together diverse partners at the local level to tackle community issues in Winnipeg. The organization supports a network of 125+ agencies and programs through fundraising and community investment, focusing on three main program areas: All That Kids Can Be, From Poverty to Possibility, and Healthy People, Strong Communities.

Mission

United Way Winnipeg works to make Winnipeg a better place for everyone who lives here by nurturing the potential of young Winnipeggers, moving people out of poverty, and building healthy people in strong communities.

Vision

United Way Winnipeg values community collaboration, volunteer leadership, transparency, and inclusive partnership. The organization is committed to ensuring 100% of donations go directly to community programs through provincial grant support for administrative costs.

Unique Value Proposition

United Way Winnipeg's unique value proposition lies in its volunteer-driven model, extensive network of over 125 agency partners, and guarantee that 100% of donations go directly to programs thanks to provincial grant funding that covers administrative costs. The organization serves as a central hub connecting donors, volunteers, agencies, and government to create comprehensive community solutions.

Financial Overview

$40,121,701
Revenue (2022)
$35,376,401
Expenses (2022)
$76,939,555
Total Assets
$8,150,727
Liabilities
Year Revenue Expenses Program Costs Admin Costs Fundraising
2022 $40,121,701.00 $35,376,401.00 $4,663,401.00 $2,947,250.00 $2,823,583.00
2021 $46,930,118.00 $36,833,605.00 $4,216,023.00 $2,944,307.00 $2,521,095.00
2020 $33,154,266.00 $31,516,755.00 $4,012,734.00 $3,245,446.00 $2,813,520.00
Financial data sourced from Canada Revenue Agency
Year-over-Year Spending Breakdown
Revenue, Expenses, and Assets (Year-over-Year)
CRA Revenue Sources by Year (Custom Breakdown)
Assets and Liabilities by Year

Leadership Team

Matthew Cutler

President & CEO

Geeta Tucker

Chair of the Board of Trustees

Key Information
  • Tax ID 119278513RR0001
  • Country Canada 🇨🇦
  • Founded 1965
  • Website View
Impact Areas
Camps and Clubs for Kids Economic Opportunities for Women Professional development of staff within your organization Mental Health Gender-Based Violence Prevention Advocating and advancing the capacity of the sector you work in Capacity Building Shelter and Housing Youth Support and Care Elderly Care Services Women's Empowerment Programs Growing technology or advancing technological breakthroughs for the sector Social Services and Support Food Security - Domestic Housing and Homelessness Advancing Capacity within your organization Capacity Building Gender Equality Addiction Prevention and Treatment Community Empowerment Children's Rights Job Training and Employment Local Infrastructure Development Medical Training Advocacy and Legal Aid & Law Economic Development Community Development
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Contact Information
Mailing Address

580 MAIN ST
WINNIPEG, MB R3B1C7

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Frequently Asked Questions

Everything you need to know about getting started

WellFunded eliminates the inefficiencies, inequities and ineffectiveness of traditional fundraising by centralizing and standardizing the process. Instead of spending time on endless grant applications, you create a single, detailed profile that philanthropists and foundations can easily discover and fund. Our other tools like our centralized due diligence tool and "2 click grants" (coming soon) build off of this core concept: that we can make things radically better by centralizing them on one common platform.

Philanthropists can browse charity profiles, see your funding needs, and express interest directly—saving you countless hours. We are soon rolling out a "two click granting" tool where donors can set their granting preferences and if your charity matches their preferences, you will automatically be notified in your dashboard, and can send your portrait onward right through to their WellFunded dashboard. Sort of like applying to a job through LinkedIn Easy Apply.

WellFunded charges philanthropists presently. For charities, WellFunded offers a free tier, with plans for affordable paid options that provide enhanced visibility and engagement tools. However, we will always have a free tier. We will introduce pricing once enough active donors use the platform to influence giving.

Instead of relying on cold proposals or personal networks, WellFunded helps you get in front of philanthropists actively looking to give in your area of impact. With advanced search tools and standardized due diligence, your work speaks for itself—helping you build trust and attract new donors.

Charity profiles include leadership information, financial data, and clear funding needs. Philanthropists can also see impact reports and follow the giving activity of other donors, creating a more open and transparent ecosystem.

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